Project Objective - Convert the content from the book "Someone Has to Be the Most Expensive, Why Not Make It You?" into an engaging online course.
Client: Andrew Griffiths
Andrew Griffiths, a renowned expert, faced the challenge of translating his valuable insights from his book into a format that could deliver actionable outcomes through an online course.
To meet this challenge head-on, Mavenzeal executed the following steps:
- Book-to-Digital Transformation: Mavenzeal initiated the “Bookcase to Digital Space” project, dissecting the book’s content and repackaging it into an online course format.
- Tool and Template Development: We designed essential tools and templates to guide students through the course, enhancing their learning experience.
- Platform Integration: Leveraging the client’s Kajabi platform, we seamlessly integrated the course, ensuring a user-friendly interface.
- Defining the Destination: Our journey began by understanding Andrew’s goals, ensuring alignment with the course’s content and objectives.
- Deconstruction and Reconstruction: We meticulously deconstructed the book, extracting valuable insights and constructing a comprehensive course blueprint.
- Designing the Details: Every aspect of the course, including videos, templates, stories, and more, was carefully designed to create engaging learning experiences.
- Building Assets: Mavenzeal crafted templates, workbooks, and guides, providing students with tangible resources to apply their knowledge.
- Setting up Systems: We expertly built the course structure and seamlessly uploaded the assets into the Kajabi platform, ensuring a smooth learning journey.
Results and Impact:
The impact of Mavenzeal’s efforts was immediate, with the launch of the online course resulting in a significant boost in sales. Andrew Griffiths’ expertise was now accessible to a wider audience, and learners could benefit from his valuable insights in a structured and actionable format.
This case study demonstrates how Mavenzeal’s expertise in digital learning design successfully transformed a book into an effective online course, helping our client achieve their goals and generate immediate revenue.